NBPC Workshop 4: Growth Strategy

Live Workshop Time: Sep 18th, 5:00 PM -- 6:00 PM PST

LIve Workshop Link: https://zoom.us/j/96437793498                                                       

Recording Link: https://www.youtube.com/watch?v=BUxQ6M5qFKA&t=223s

(No matter whether you choose to show up at live workshop or watch the video recording, you have to register to this educational workshops to be eligible for participation certificate. You CAN still register to this sessoin after the date of its live session)

HOST:

 Albert Napoli has been a Lecturer in Entrepreneurship at the Lloyd Greif Center for Entrepreneurial Studies at the University of Southern California for the last twelve years, where he teaches a variety of business courses including Business for Non-Majors, Feasibility, New Venture Management and Entrepreneurial Family Business. In addition to his teaching responsibilities, Albert runs a number of entrepreneurial venture competitions including the New Venture Seed Competition, Silicon Beach at USC, and the Marshall School Graduate MBA Venture Competition for Women. 
 Albert is also a seasoned entrepreneur and consultant who has worked with thousands of business owners. He is a trained, Lean Startup educator and has helped entrepreneurs from around the world start, grow and exit successfully. Albert consults for the Small Business Development Center (SBDC) at Pasadena City College, where he has worked with business owners in a variety of industries including technology, CPG, real estate, military and entertainment, to name just a few.

 Albert has a Bachelor of Science in Finance and Economics, and an MBA from the University of Southern California, and is currently working on a doctorate program in organizational change and leadership.


LECTURE CONTENT:


Are you starting your business and want to it to take off? Have you been operating your business but have hit a plateau? This seminar will help you kickstart your growth. During the session we will discuss:

* Identifying your customers and analyzing your value propositions.

* How do you get, keep and grow your customers?

* Additional revenue streams.

* How does demand creation differ in multi-sided markets?